Forde & Valentine is a business that I independently established in 2015 which operated for 3 years. Forde & Valentine was a luxury stationery brand which stocked a range of printed notebooks, pens, pen cases and iPhone accessories. All of the notebooks were designed by myself and each collection was established as an 'Anthology' with each design being referred to as a 'Volume'.
Forde & Valentine had an Ecommerce retail space where consumers were able to purchase direct, which gave me the opportunity to develop understanding of customer journey to purchase as well as operations of delivery stock to consumers as an independent brand. Forde & Valentine was also available on Etsy, where the brand was featured as part of a Christmas Gifting campaign in 2017. Forde & Valentine was also stocked in Spitalfields Market as part of a wholesale partnership with one of the concessions established there.